Some of the biggest features of the new upgraded phone involve using more data, and this comes on the heels of having users pay a heftier price for data usage.
They are selling us all a bill of goods - the AT&T data network is so clogged already, and it looked like they were going to combat that by giving free wifi in Times Sq, which is a place where the iPhone is basically useless due to high traffic. And they also inserted a pay per byte data model that would charge consumers for using too much.
Those solutions, while sad to the consumer, sounded fair. It makes sense. But then they introduce features like streaming Netflix on the new iPhone, and you have to sit and think about that cost to the user who is paying per byte. And they introduce video conferencing, again, another huge huge data usage tool. Price and traffic, both are driven up with this tool.
Listen, AT&T/Apple are welcome to unveil anything they want, but people need to stop with the jaw dropping on these upgrades that aren't jaw dropping at all. The iPhone has amazed users for a few years now, and there really isn't anything left they can do with this phone to make people go crazy anymore, at least not within reason.
I think of this like the M&M. It's a pretty simple candy, but it's pretty amazingly good. But now you can get the Peanut Butter, Peanut, and a few other "flavors", which are pretty good, but they won't match the excitement you find in a regular old M&M.
We don't need to pretend to be amazed by iPhone anymore, by doing that, we are overlooking the fact that innovation, which was something that the consumer fell in love with with Apple, is giving way 100%, rather than the standard 85%, to the bottom line.
1 comment:
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